Your business name is the foundation of your brand. Your brand is a snapshot of who your company is and the demographic it is targeting. Your business name should reflect this since it is the first contact many people will have with your brand.
Houzz is a social networking platform and online business directory that covers all aspects of home remodeling. Houzz has more than 35 million users overall, including users and businesses. If you work in the remodeling industry, you should take advantage of this online tool to help spread awareness about your company and gain new leads.
The home remodeling industry’s most popular paid digital marketing channel is Google Ads, formerly known as Google AdWords. Most of the home remodeling contractors we work with leave room in their advertising budget for Google Ads. This holds true regardless of whether they are managing their own marketing, using an internal team, or hiring an agency to do it.
One of the social media networks with the most rapid growth is Instagram. Users are often captured and engaged with ease thanks to its straightforward user interface. As a home remodeling company, this is the ideal social media outlet for you to display your remodeling “before and afters”!
Using social media to market your home remodeling business seems difficult for a long time, but now anyone can use platforms like Facebook, Instagram, Tiktok, and YouTube. Social media has grown exponentially over the years and provides home remodeling business owners free access to a vast audience of potential clients.
There are plenty of strategies you can use to increase the number of kitchen remodeling leads you to receive. Check out our top five tactics and get ready to start answering a lot of phone calls.
In the home remodeling industry, online visibility reigns supreme—the more website traffic, the more leads. Use search engine optimization (SEO) to increase your home remodeling website’s presence and rank on top of online search results.
Although kitchen renovations are often the most profitable remodeling projects, there is typically a greater demand for bathroom renovations. In addition, bathroom remodeling projects are frequently stepping stones to larger-scale endeavors.
In today’s digital world where online shopping is the standard, remodeling companies must be masters of their trade as well as conquer digital marketing if they want to stand out in a competitive marketplace for contractor services.
Getting leads is the key to having a steady stream of home improvement jobs. Your business won’t grow if you don’t have leads. In fact, without a strong source of consistent leads, your business likely won’t survive in the 2022-2023 economic season.