22 Sep Online Advertising For Remodelers | Google vs. Facebook
Looking to boost your online advertising as a remodeler? The battle between Google and Facebook is ever-present. When it comes to targeting potential customers, Google’s search ads provide high visibility and intent-driven results. With appropriate keywords and location targeting, remodelers can reach users actively searching for home improvement services. On the other hand, Facebook offers targeted ads based on user interests, demographics, and behavior.
This social media giant allows remodelers to showcase their creativity and engage with potential customers through visually appealing ads. Each platform has its benefits, and understanding the differences can help remodelers make informed decisions for their online advertising strategies.
As a home remodeler, one of the most common questions I am asked is whether to invest in Google Ads or Facebook Ads. While both platforms offer unique advantages, if you can only choose one, Google Ads is the way to go. In this blog post, we will delve into the reasons behind this choice and explore how combining Google Ads with Facebook Retargeting can create a powerful advertising mix for your home remodeling business.